Labour and Public Policy Seminar: Eskild Klausen Fredslund, University of Southern Denmark

Title: Easter break – Breaks your habit

2017.09.27 | Bodil Krog

Date Fri 24 Nov
Time 12:15 13:00
Location Fuglesangs Allé 4, 8210 Aarhus V, building 2621(B), room 04

Presenter: Eskild Klausen Fredslund, University of Southern Denmark

Title: Easter break – Breaks your habit

Abstract: Anecdotal evidence suggests that it is hard to stay active when joining the gym. January features full gyms and a lot of activity, but this does not last and activity drops during the spring. Behavioral economics offer some possible explanations on why this is the case and why individuals seem to have a hard time staying active. In the present paper I will focus on habits. Especially I analyze if a break in a habitual behavior – induced by the Easter holiday – can result in individuals exercising less after the break. In the analysis I use a sample of 734 members of fitness dk – a Danish chain of fitness center. Using a regression discontinuity design I show that there is a discretionary significant and relevant drop in exercise activity in the periods following the Easter holiday.

Organizer: Niels Skipper

Labour and Public Policy Seminars
14304 / i32